The Objectives

Holsworthy Loyalty Card Scheme (Holscard)

  • Encourage collaboration between local businesses to develop a more attractive offering to current and potential customers, to help drive business growth.
  • Increase the number of customers using the businesses in Holsworthy; their frequency of usage; and spend per head per visit.
  • Grow the share of the area shopping and leisure market achieved by Holsworthy – to build the Holsworthy ‘brand’ amongst existing local and potential customers.
  • Provide a benefit to the local community by developing a vibrant and attractive environment, which will have a beneficial effect on inward investment.
  • Contribute towards a healthy labour market, improve employment prospects by stimulating the business economy, improving the attractiveness of existing businesses and the area.
  • Contribute towards providing an attractive retail environment to a wide range of people from across the area, to attract more of them to use the area on more occasions.
  • Create an enhanced sense of community and loyalty towards the area.